AI Chat MCP Success Story

AI-Powered
Customer Portals

MCP IntegrationMulti-Store EnterpriseAutomated Weekly Updates

Discover how an enterprise e-commerce operator transformed their customer experience by building personalized Amazon-style customer portals powered by PayHelm's AI Chat MCP—eliminating hours of manual BigQuery scripting and delivering real-time purchase intelligence.

"We're building customer portals that recognize purchase histories—similar to the Amazon experience where customers can see everything they've ordered. PayHelm's MCP endpoint is a game-changer. I give my overseas developer the MCP URL and connector key, and the AI can automatically fetch all the data it needs—brand, SKU, product name, product URL, total purchase amounts. What used to require hours of BigQuery exports and custom ChatGPT scripts now happens automatically. We update customer portals weekly without lifting a finger."
Gregg Hempel
GetPipe.com
Industrial Pipe, Valves & Fittings
MCP Connected
Weekly Auto-Sync
The Vision

Building the Amazon Experience

Creating personalized customer portals that recognize purchase history and deliver tailored experiences—powered by AI.

Personalized Recognition

Customer portals that instantly recognize who's visiting and display their complete purchase history, just like Amazon's 'Your Orders' experience.

Unified Data Source

All purchase data—brands, SKUs, product names, URLs, and transaction amounts—flowing from PayHelm's unified analytics platform.

Automated Updates

Weekly automated portal updates without manual intervention. Developer provides MCP URL and connector key—AI handles the rest.

In Their Own Words

From Manual Scripts to Automated Intelligence

The journey from hours of BigQuery scripting to instant, AI-powered customer portals.

The Old Way

"I'm building them in BigQuery, but I'm using ChatGPT to write all my scripts, and then I'm using a web page."

— Gregg Hempel, GetPipe.com

"I basically want to pick a customer and export everything that they're buying. The rule that they told me... they want me to pull a brand, the SKU, the product name, the product URL, and the total purchased amount."

— Gregg Hempel, GetPipe.com
Hours of manual work for each customer portal update. Scripts had to be rewritten. Data had to be re-exported. Every. Single. Week.

With PayHelm MCP

"That's going to solve my problem because he's going to be able to put a call out and say, 'Hey, take these customers, and every week update their portal with the stuff that they've been buying.'"

— Gregg Hempel, GetPipe.com

"These dashboards that I'm custom building for our clients that are going to come from the information that you're providing are just making it an incredible user experience. I'm getting so much good feedback."

— Gregg Hempel, GetPipe.com
One MCP connection. Automatic weekly updates. Developer works independently. Customers get the Amazon-style experience they deserve.
"I'm trying to take our website and make it become more like an Amazon-themed business where it recognizes what their purchase histories are. I've been trying to grow the site, grow the business and try to be more relationship driven—not just a transaction, but you're an account, and you get direct access to help with anything."
Gregg HempelGetPipe.com
The Challenge

Manual Processes That Couldn't Scale

Before PayHelm's AI Chat MCP, building personalized customer portals required extensive manual work:

  • BigQuery Complexity: Manually exporting and querying data from BigQuery, then writing custom ChatGPT scripts to transform the data for each customer
  • Time-Intensive Updates: Weekly portal refreshes required hours of data pulling, formatting, and uploading—across multiple stores
  • Developer Dependency: Every data request required manual intervention, preventing overseas development teams from working autonomously
  • Inconsistent Data: Manual processes led to data discrepancies and outdated customer information across portals
The Solution

PayHelm AI Chat MCP Integration

PayHelm's MCP (Machine Callable Procedure) endpoint revolutionized the entire workflow:

  • Direct AI Access: MCP URL and connector key enable any AI system to fetch data directly from PayHelm—no manual exports required
  • Custom Report Integration: Purpose-built reports deliver exactly the data needed—brand, SKU, product name, URL, purchase amounts—in a machine-readable format
  • Developer Autonomy: Overseas developers can build and update portals independently using the MCP connection—no data team bottleneck
  • Automated Scheduling: Weekly portal updates happen automatically, ensuring customers always see current purchase history
Use Cases

Unlimited Possibilities

The AI Chat MCP opens up powerful automation opportunities beyond customer portals.

Primary Use Case

Personalized Customer Portals

Build Amazon-style 'Your Orders' experiences that recognize each customer and display their complete purchase history with product details.

Sales Intelligence

Geographic Customer Analysis

Instantly identify top customers by state or region to optimize local marketing campaigns and territory sales strategies.

Product Analytics

Top Products Dashboard

Create real-time dashboards showing top-selling products online, updated automatically for sales team visibility.

Team Enablement

Custom Sales Dashboards

Build role-specific dashboards for different sales teams, each showing the metrics and customer segments most relevant to them.

Dev Efficiency

Developer Automation

Give development teams direct MCP access to build custom integrations, eliminating data team bottlenecks and enabling faster iteration.

Scheduled Intelligence

Automated Reporting

Schedule AI-powered reports that automatically generate and distribute insights to stakeholders on any cadence.

Technical Integration

How the MCP Works

A simple, powerful integration that lets any AI system access your ecommerce data.

01

Get MCP Credentials

Receive your unique MCP URL and connector key from PayHelm—your AI's secure access point to all your ecommerce data.

02

Build Custom Reports

Create reports in PayHelm that output exactly the data you need—customer purchase history, product details, order data.

03

Connect Your AI

Provide the MCP credentials to your AI system or developers. The AI can now query PayHelm directly using natural language.

04

Automate Everything

Set up automated workflows that refresh customer portals, generate reports, and deliver insights—no manual work required.

Results

Transformative Outcomes

The impact of AI-powered automation on customer experience and operational efficiency.

Hours → Minutes
Portal Updates

Weekly updates that took hours of manual work now happen automatically in minutes

~300
AI Calls/Month

Consistent, reliable AI-powered data access for automated workflows

Amazon-Style
Customer Experience

Personalized portals that recognize customers and show their complete history

100%
Dev Autonomy

Overseas development team can build and iterate independently

Data Delivered

Complete Customer Intelligence

Every data point needed to build personalized customer experiences, delivered via MCP.

Brand
Product brand for purchase analysis
SKU
Unique product identifiers
Product Name
Full product titles and descriptions
Product URL
Direct links to product pages
Purchase Amount
Order totals and item prices
Purchase Items
Complete order line items
Order Date
Transaction timestamps
Customer ID
Unique customer identifiers
Geographic Data
State and region information
AI Chat MCP Add-On

Unlock AI-Powered Automation

The AI Chat MCP add-on gives you direct machine access to your ecommerce data for building intelligent automation.

$150/month
Approximately 300 AI calls per month
Unique MCP URL and connector key
Custom report integration support
Works with any AI system or developer

Ready to Build AI-Powered Customer Experiences?

Join forward-thinking e-commerce operators who are using PayHelm's AI Chat MCP to automate customer intelligence and build personalized experiences at scale.