Ecommerce is one retail playing field where small and medium-size enterprises can hold their own against the mega-brands. Here are the top 5 pitfalls to avoid.
Ecommerce has come a long way from the early days. Online sales now account for more than 75% of all retail growth worldwide. So how hard can it be to cut yourself a profitable slice? That depends on you. Here are the top 5 pitfalls you'll need to avoid.
Where you choose to start your ecommerce business may well determine its success or failure right from the get-go. Do your due diligence to determine the right launching pad for your enterprise.
A product must be:
This is the biggest pitfall of all. Numbers measure the health of your business. If you do not know your numbers, you cannot measure your business. If you cannot measure your business, then you cannot manage it.
This is where PayHelm can help — monitor global sales performance, filter and chart buyers by location, and analyze sales across multiple channels and platforms.
This powerful feature expands your analytical capabilities, allowing you to create custom metrics that align perfectly with your business objectives.
Access this feature through the Analytics section of your PayHelm dashboard. Our intuitive interface makes it easy to create and deploy custom calculations.
