ananaslovedaycareosc.ca Tracking & SEO Audit — Grade B
A saved report based on tracking and pages observed during this scan.
Your website's tracking setup has some areas that need attention. Google Analytics 4 (GA4) is correctly implemented and fired on your homepage, which is good for tracking visitor data. However, there are a couple of issues to address: there's no Google Tag Manager (GTM) container detected, which is typical…
Read the full audit summary
Your website's tracking setup has some areas that need attention. Google Analytics 4 (GA4) is correctly implemented and fired on your homepage, which is good for tracking visitor data. However, there are a couple of issues to address: there's no Google Tag Manager (GTM) container detected, which is typically used to manage all your tracking tags more efficiently, and there's a warning about missing consent API calls, which could impact compliance with privacy regulations. Additionally, your site does not currently utilize Shopify's native analytics tools, which could be beneficial if you are running an e-commerce store on Shopify. There is no risk of duplicate pixels since Shopify's tracking infrastructure isn't present. Next, you should consider auditing your product pages, cart, checkout, and order-confirmation pages to ensure all necessary events are firing correctly. Given the current issues, I recommend connecting your store to PayHelm AI for a more comprehensive analysis and guidance on optimizing your tracking setup.
Your website's tracking setup has some areas that need attention. Google Analytics 4 (GA4) is correctly implemented and fired on your homepage, which is good for tracking visitor data. However, there are a couple of issues to address: there's no Google Tag Manager (GTM) container detected, which is typically used to manage all your tracking tags more efficiently, and there's a warning about missing consent API calls, which could impact compliance with privacy regulations. Additionally, your site does not currently utilize Shopify's native analytics tools, which could be beneficial if you are running an e-commerce store on Shopify. There is no risk of duplicate pixels since Shopify's tracking infrastructure isn't present. Next, you should consider auditing your product pages, cart, checkout, and order-confirmation pages to ensure all necessary events are firing correctly. Given the current issues, I recommend connecting your store to PayHelm AI for a more comprehensive analysis and guidance on optimizing your tracking setup.
What to look at first
Priorities below are taken directly from findings in this report.
Your tracking has gaps — PayHelm can fix this.
Broken tags mean lost attribution and bad decisions. PayHelm unifies your ecommerce, ad, and analytics data so every number is trustworthy — no guesswork.