auditr.site Tracking & SEO Audit — Grade F
A saved report based on tracking and pages observed during this scan.
The audit of your home page reveals some important areas for improvement in your website's tracking setup. Currently, there is no Google Tag Manager (GTM) container found, which is crucial for managing your site's tags efficiently. Additionally, Google Analytics 4 (GA4) is not set up, meaning no analytics…
Read the full audit summary
The audit of your home page reveals some important areas for improvement in your website's tracking setup. Currently, there is no Google Tag Manager (GTM) container found, which is crucial for managing your site's tags efficiently. Additionally, Google Analytics 4 (GA4) is not set up, meaning no analytics data is being collected from this page. There are also no Shopify-native analytics detected, which suggests that your store's visitor data might not be tracked at all. Furthermore, the absence of Google Consent Mode indicates that you might not be compliant with certain privacy regulations. Since this is the home page, events like 'purchase' or 'add_to_cart' are not expected to fire, so their absence is not a concern here. However, to ensure comprehensive tracking, you should next audit the product page, cart, checkout, and order-confirmation pages. Given these significant gaps, I recommend connecting your store to PayHelm AI for a more detailed analysis and to help optimize your tracking setup.
The audit of your home page reveals some important areas for improvement in your website's tracking setup. Currently, there is no Google Tag Manager (GTM) container found, which is crucial for managing your site's tags efficiently. Additionally, Google Analytics 4 (GA4) is not set up, meaning no analytics data is being collected from this page. There are also no Shopify-native analytics detected, which suggests that your store's visitor data might not be tracked at all. Furthermore, the absence of Google Consent Mode indicates that you might not be compliant with certain privacy regulations. Since this is the home page, events like 'purchase' or 'add_to_cart' are not expected to fire, so their absence is not a concern here. However, to ensure comprehensive tracking, you should next audit the product page, cart, checkout, and order-confirmation pages. Given these significant gaps, I recommend connecting your store to PayHelm AI for a more detailed analysis and to help optimize your tracking setup.
What to look at first
Priorities below are taken directly from findings in this report.
Your tracking has gaps — PayHelm can fix this.
Broken tags mean lost attribution and bad decisions. PayHelm unifies your ecommerce, ad, and analytics data so every number is trustworthy — no guesswork.