Website Tracking & Analytics Audit
PayHelm

Website Tracking & Analytics Audit

Free SEO + tracking audit — see exactly what's broken in under 60 seconds

Full GTM config is private — this reports the observed runtime container (what actually loads & fires). We'll email your report to the address above.

Works, with issueshttps://kaleidoscopic-starlight-da0df2.netlify.app/

Your website's tracking setup has a few areas that need attention. Currently, Google Analytics 4 (GA4) is set up but did not fire any tracking events on your homepage, which is a concern since it means visitor data might not be captured correctly. There is no Google Tag Manager (GTM) container detected; instead, a direct gtag.js setup is present, which might limit flexibility in managing tags. Additionally, there are no Shopify-native analytics or Trekkie/Web Pixels API detected, which could be an issue if you're using Shopify and relying on their analytics features. To ensure comprehensive tracking, I recommend auditing other key pages like product pages, the cart, checkout, and order-confirmation pages to verify that all expected events are firing correctly. Given the current issues, it would be beneficial to connect your store to PayHelm AI for a more detailed analysis and guidance on optimizing your analytics setup.

Tracking Health: 59/100 · FSEO Score: 83/100 · B
Overall Tracking Health
59out of 100Grade FPoor
Tag manager installed12/20

Tag setup present but not confirmed loading.

GA4 tracking10/20

GA4 configured but no hits observed (may be consent-gated).

Pageview / event coverage10/20

Not an ecommerce store — scored on basic analytics coverage.

Data quality15/15

No data-quality issues found in tracked events.

Consent Mode0/10

Consent Mode not detected.

Performance7/10

Tag load timing not measured.

No conflicts5/5

No conflicting analytics IDs.

Advanced Tracking Features
Consent Mode v2Warning

No Google Consent Mode was detected. Since March 2024 Google requires Consent Mode v2 for sites with EEA/UK traffic running Google Ads — without it, conversion and remarketing data is lost for users who haven't consented.

default: noupdate: no✗ ad_user_data✗ ad_personalization
Tag PerformanceInfo

No tag load timing was captured (the container may not have loaded, or timing was unavailable).

DOM ready 0.35sPage load 0.35s
Cross-domain TrackingInfo

No cross-domain (linker) tracking was detected. If your checkout or other steps live on a different domain, set up linker tracking so visits aren't split into separate sessions.

Enhanced ConversionsInfo

Google Ads Enhanced Conversions were not detected. They send hashed first-party data (email/phone) to recover conversions lost to cookie restrictions — worth enabling if you run Google Ads.

User-ID TrackingInfo

GA4 User-ID tracking was not detected. If you have logged-in users, setting a User-ID lets GA4 join their activity across devices and sessions.

SEO Review
83out of 100Grade BGood

SEO basics are mostly in place with a few opportunities to improve.

Title tagPass

Title is 57 characters — within the ideal 30–70 character range.

حاسبة البكالوريا الجزائرية الذكية 2027 | حساب المعدل بدقة (57 chars)
Meta descriptionPass

Meta description is 106 characters — within the ideal 70–160 character range.

احسب معدل البكالوريا الجزائرية لعام 2027 بسهولة وسرعة مع حاسبة المعدل الذكية لجميع الشعب العلمية وال… (106 chars)
H1 headingPass

One H1 heading found — the recommended structure for every page.

حاسبة البكالوريا الجزائرية 2027
Robots / indexabilityPass

No noindex directive — the page is eligible to be indexed.

No robots meta tag (defaults to index, follow).
Canonical URLPass

Canonical tag points to the page itself — no duplicate-content signals sent to search engines.

https://kaleidoscopic-starlight-da0df2.netlify.app/
Open Graph tagsWarning

1 Open Graph tag(s) missing. Complete the set for consistent social link previews.

og:title ✓ og:description ✓ og:image ✗
Structured data (Schema.org)Info

No structured data found. Adding Schema.org markup can unlock rich snippets and improve your search appearance.

No structured data found.
Mobile viewportPass

Viewport meta tag found — the page is set up for mobile-friendly rendering.

viewport meta tag present
No GTM container was detected on this page.
Checks
GTM containerWarning

No GTM-XXXX container; gtag.js present instead.

Tags are loaded directly via gtag.js rather than through Tag Manager. That works, but you lose GTM's centralised management, versioning, and conditional firing controls.

Fix this issue
GA4 firingWarning

G-TYE4N1VW8B — no /g/collect hit observed.

GA4 is configured but we did not see it send data on this page — it may be gated behind cookie consent or misconfigured.

Fix this issue
JavaScript errors during loadInfo

1 error(s) logged.

JavaScript errors were logged during page load. These don't necessarily affect tracking — only errors that directly interrupt pixel execution matter. See any vendor-specific errors below for actionable issues.

Google Consent Mode v2Warning

No consent API calls observed

No Google Consent Mode was detected. Since March 2024 Google requires Consent Mode v2 for sites with EEA/UK traffic running Google Ads — without it, conversion and remarketing data is lost for users who haven't consented.

Fix this issue
Tag load performanceInfo

DOMContentLoaded 346ms

No tag load timing was captured (the container may not have loaded, or timing was unavailable).

Cross-domain trackingInfo

No linker configuration observed

No cross-domain (linker) tracking was detected. If your checkout or other steps live on a different domain, set up linker tracking so visits aren't split into separate sessions.

Enhanced Conversions (Google Ads)Info

Not detected

Google Ads Enhanced Conversions were not detected. They send hashed first-party data (email/phone) to recover conversions lost to cookie restrictions — worth enabling if you run Google Ads.

User-ID tracking (GA4)Info

Not detected

GA4 User-ID tracking was not detected. If you have logged-in users, setting a User-ID lets GA4 join their activity across devices and sessions.

Ecommerce Funnel — Not Applicable

This site doesn't appear to be an online store, so the ecommerce funnel report has been skipped. GTM tag coverage, triggers, variables, and on-page scripts are still audited above.

If this site does sell products, try re-running the audit on a product page URL — that will surface add-to-cart, checkout, and purchase event coverage.

On-page Scripts — Should Be in GTM (1)

These tracking scripts are hardcoded directly in your page HTML. Moving them into GTM makes them easier to update, pause, version, and conditionally fire — without touching your code.

Google Analytics 4 (direct gtag.js)

GA4 gtag.js snippet installed directly in the page HTML (outside GTM).

Fix: Remove the hardcoded GA4 snippet and manage it via a GTM 'Google Analytics: GA4 Configuration' tag.

Risk: Running GA4 both directly and via GTM sends duplicate pageviews and inflates every metric in your reports.

JavaScript errors (1)

Failed to load resource: the server responded with a status of 404 ()

Your tracking has gaps — PayHelm can fix this.

Broken tags mean lost attribution and bad decisions. PayHelm unifies your ecommerce, ad, and analytics data so every number is trustworthy — no guesswork.

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