monthly
Automated Task #47
Operations & Reporting

Recommend Bundling and Upsell Opportunities from Basket Data

Turn your order data into revenue-growing product bundles and upsell strategies.

Your order history contains the strongest signal for bundling and upsell strategy — customers who buy Product A also frequently buy Product B within 30 days, and that's precisely the signal you should be optimizing around. PayHelm's monthly basket analysis mines your order history for product affinity pairs, identifies combinations with high co-purchase rates, calculates the AOV lift from each potential bundle, and recommends specific bundle configurations, checkout upsell placements, and post-purchase email sequences for the highest-opportunity combinations.

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2 hrs

Time saved per run

24 hrs

Annual hours saved

$832

Annual cost savings

Why automate this?

This task runs automatically every monthly — no dashboards to check, no manual analysis to run.

AOV lift sizing

Each recommended bundle comes with an estimated AOV lift based on existing co-purchase rates.

Data-driven affinity

Bundle recommendations based on what your customers actually buy together — not category assumptions.

Checkout placement

Upsell recommendations positioned for checkout, cart, and post-purchase email based on conversion potential.

Bundle pricing guidance

Agent recommends bundle discount depth (e.g., 10% vs. 15%) based on affinity strength and margin impact.

How the agent runs this task

Every time this task runs, the agent executes these tools in sequence — connecting to your live data, analyzing it, and delivering results.

1
get_inventory_summary

Pull order basket data with product combinations

2
get_inventory_products

Calculate product affinity scores and co-purchase rates

3
search_klaviyo

Identify post-purchase email sequences to insert cross-sell recommendations

4
export_to_email

Deliver bundle opportunity report with AOV lift estimates

Example output

Here's what a real run of this task might produce — delivered to your inbox every monthly.

PayHelm Agent Output
Bundle & Upsell Analysis — April 2026

Top affinity pairs (from 4,200 orders):
1. Widget Pro XL + Replacement Filters — 38% co-purchase rate
   Bundle recommendation: 'Widget Pro + 3-Month Filters' at 12% discount
   Estimated AOV lift: +$22 per bundle order

2. USB Hub + Cable Set — 24% co-purchase within 30 days
   Upsell: Add 'Complete Cable Bundle' to Widget Hub checkout page
   Estimated monthly revenue lift: $3,200

3. Starter Bundle → Premium Upgrade within 60 days — 18% of buyers
   Upsell: Email sequence at Day 45 post-purchase

Set it up in minutes

No code. No configuration files. Just a conversation with the agent.

1

Chat: 'What products do my customers buy together most often and what bundles should I create?'

2

Review the affinity analysis and bundle recommendations

3

Save as task → Monthly on the 3rd at 8:00 AM

4

Create top-ranked bundles and upsell placements; measure AOV lift the following month

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