Analytics
5 minutes setup

Optimizely Integration

Track Optimizely A/B testing and experimentation data with comprehensive conversion optimization analytics.

  • Exporting Optimizely orders into spreadsheets every week just to figure out which products are actually profitable
  • No single view of Optimizely sales next to your ad spend, so you can't tell which channels are worth the money
  • Customer data trapped inside Optimizely with no visibility into repeat purchase rate or lifetime value

No credit card required · 14-day free trial

PayHelm analytics dashboard showing Optimizely sales, orders, and revenue data

Key Benefits

Comprehensive A/B testing analytics

Experimentation performance tracking

Conversion rate optimization insights

Statistical significance analysis

User experience optimization

Inside Your Optimizely Dashboard

A closer look at what you get once your Optimizely data is connected — real screens, not mockups.

Optimizely orders view in PayHelm showing order totals, SKUs, and fulfillment status

Every order, without the export

See every Optimizely order — totals, SKUs, brands, customer group, and fulfillment status — in one filterable table instead of exporting CSVs by hand.

Optimizely product performance view in PayHelm showing sales, items sold, and profit by product

Know which products actually make money

Break down Optimizely sales by product, variant, or SKU with real profit numbers — items sold, average item price, discounts, and total profit side by side.

Optimizely customer view in PayHelm showing customer orders and average item price

Find your best customers

Turn Optimizely customer records into a sortable list of who's ordering, how often, and how much they spend — the data needed to spot repeat buyers and VIPs.

Optimizely marketing view in PayHelm showing sales and orders by UTM campaign

Connect campaigns to revenue

Match Optimizely sales back to the UTM campaign, source, and medium that drove them, so you know which marketing spend is actually working.

Key Capabilities

Optimizely Results API integration

A/B testing performance tracking

Experimentation analytics

Conversion optimization insights

Statistical analysis tools

Customer Success Stories

For Agencies

Manage Optimizely testing for multiple clients

Cross-platform experimentation insights

Enhanced conversion optimization analytics

Professional A/B testing reporting

Quick Setup
1

Connect Optimizely account

2

Configure experiment tracking

3

Set up conversion analytics

4

Customize optimization dashboards

5

Launch Optimizely analytics platform

Key Features
A/B testing analytics
Experimentation tracking
Conversion optimization
Statistical analysis
Use Cases
A/B testing optimization
Conversion rate improvement
User experience enhancement
Experimentation analysis
Performance optimization

Ready to get started?

Connect your Optimizely account and start analyzing your data in minutes.