Stay on top of performance with easily accessible KPIs and daily BigCommerce dashboards
Identify your most valuable BigCommerce customer segments for targeted marketing
See which channels and campaigns are driving the most business in BigCommerce
Data from all your connected apps, in one place.
Performance reporting starts with your BigCommerce store – but it involves data from all the other apps and platforms you use, from Google Analytics, Facebook and Instagram to Amazon, Klaviyo, Mailchimp and more.
PayHelm helps you get actionable insights from all those sources (and dozens more) in one place, with easy data connections, multichannel KPIs, pre-built dashboards and scheduled reports.
That means you can access the data you need to make smart decisions for your BigCommerce store, faster.
Performance KPIs
Revenue
Profit
Orders
AOV
Visits
Conversion rate
CUSTOMER ANALYTICS
LTV
Customer table and individual profiles
Customer tags
Pre-built and custom segments
Purchase behavior analysis
Relationship length
Refunds by channel
Discounts by channel
Cost of goods by channel
AOV by channel
Profit by channel
LTV by channel
Return on ad spend by channel
Lifetime return on ad spend by channel
LTV:CAC by channel
MARKETING ANALYTICS
Channel and attribution reporting
Email KPIs
Ad spend by channel
Orders by channel
Revenue by channel
New and repeat customers by channel
Customer status
Orders
Refunds
Revenue
Abandoned carts and abandoned cart amount
Order Date
Discounts
AOV
Cost of goods sold
Profit
Location
Campaign/channel attribution
PRODUCT ANALYTICS
Product table and individual profiles
Product tags
Pre-built and custom segments
Top-selling product
Cost of goods sold by SKU
Revenue by SKU
Orders by SKU
Quantity sold by SKU
Quantity and amount refunded by SKU
Profit by SKU
LTV by SKU
Order dates
INVENTORY ANALYTICS
Quantity available
Quantity sold
Product status
Sell through rate
Inventory velocity
Average price
Depletion days
Out of stock date
Holding cost
Retail value
LTV by SKU
Order dates
BigCommerce + Customer Analytics & Reporting
Filter data to find your most valuable customers. Identify opportunities in your at-risk, active and lost segments. Understand customer purchase behavior so you can drive purchase frequency and AOV.
BigCommerce + Attribution Reporting and Analytics
Connect data from all your marketing channels and campaigns in one place, for accurate attribution. See what’s working and what’s not, so you can allocate marketing resources more effectively.
BigCommerce + Product Reporting & Analytics
Track hot and cold products, so you know the right time to re-order or discount. Inform marketing strategies with top products by channel. See KPIs for SKUs, categories and collections, inventory and vendors.
Connect BigCommerce and PayHelm in just a few clicks using your BigCommerce login.
As soon as your data is imported and transformed, you’ll be able to access it in PayHelm pre-built BigCommerce dashboards and BigCommerce reports.