ShipStation Analytics and Advanced Reporting

See your ShipStation data alongside your other multichannel data and make smarter shipping decisions.

Connect PayHelm and ShipStation to:

Stay on top of performance with easily accessible KPIs and daily ShipStation dashboards

Identify your most valuable ShipStation customer segments for targeted marketing

See which channels and campaigns are driving the most business in ShipStation

Data from all your connected apps, in one place.

Performance reporting starts with your ShipStation account – but it involves data from all the other apps and platforms you use, from Google Analytics, Facebook and Instagram to Amazon, Klaviyo, Mailchimp and more.

PayHelm helps you get actionable insights from all those sources (and dozens more) in one place, with easy data connections, multichannel KPIs, pre-built dashboards and scheduled reports.

That means you can access the data you need to make smart decisions for your BigCommerce store, faster.

Performance KPIs

Revenue
Profit

Orders

Revenue
Profit

Orders

CUSTOMER ANALYTICS

AOV

Visits

Conversion rate

Pre-built and custom segments

Purchase behavior analysis

Relationship length

Refunds by channel

Discounts by channel

Cost of goods by channel

Refunds by channel

Discounts by channel

Cost of goods by channel

Refunds by channel

Discounts by channel

Cost of goods by channel

MARKETING ANALYTICS

Channel and attribution reporting

Email KPIs

Ad spend by channel

Channel and attribution reporting

Email KPIs

Ad spend by channel

Orders by channel

Revenue by channel

New and repeat
customers by channel

Orders by channel

Revenue by channel

New and repeat
customers by channel

Orders by channel

Revenue by channel

New and repeat
customers by channel

Customer status

Orders

Refunds

PRODUCT ANALYTICS

Product table and
individual profiles

Product tags

Pre-built and custom segments

Top-selling product

Cost of goods sold by SKU

Revenue by SKU

Orders by SKU

Quantity sold by SKU

Quantity and amount refunded
by SKU

Profit by SKU

LTV by SKU

Order dates

INVENTORY ANALYTICS

Quantity available

Quantity sold

Product status

Sell through rate

Inventory velocity

Average price

Depletion days

Out of stock date

Holding cost

Retail value

LTV by SKU

Order dates

ShipStation + Customer Analytics & Reporting

Filter data to find your most valuable customers. Identify opportunities in your at-risk, active and lost segments. Understand customer purchase behavior so you can drive purchase frequency and AOV.

ShipStation + Attribution Reporting and Analytics

Connect data from all your marketing channels and campaigns in one place, for accurate attribution. See what’s working and what’s not, so you can allocate marketing resources more effectively.

ShipStation + Product Reporting & Analytics

Track hot and cold products, so you know the right time to re-order or discount. Inform marketing strategies with top products by channel. See KPIs for SKUs, categories and collections, inventory and vendors.

Connect ShipStation and PayHelm in just a few clicks using your ShipStation login.

As soon as your data is imported and transformed, you’ll be able to access it in PayHelm pre-built ShipStation dashboards and ShipStation reports.

Do More With Your Data:

Get started with a free trial of PayHelm